Dane Reynolds: An inspiration to all hipsters

Where do we begin... not only is he the hippest of all the surfers on the ASP world tour, he may be one of the hippest people to graze our earth. From his beard, to his style, to his surfing, to his anchor tat, to his blog. He is only what we wish to date one day. Check out his blog and see where our inspiration comes from:  http://www.marinelayerproductions.com/

Pretty hip song. Check it

play me.

Hipster or Hippie? Hipster.

Often hippies can be mistaken for hipsters. The other night we (the hip founders) were in a heated discussion regarding "Jesus" a hippie borderline hipster.  We settled on a couple of distinguishing characteristics that separate the two styles.  Hippies-minimal showering-lay in fields-wear no shoes (it allows them to be more one with the ground..whatever that means)-and they barely speak.  Hipsters-modern day hippies-awesomely great style-hott-beards-cigs-PBR.  We concluded that when you are in a situation where you are stuck between two guys-one a hippie, the other a hipster-CHOOSE THE HIPSTER. 

Downtown Santa Barbara.  Dos Equis $5.  overpriced? nah.

hip as feck.

Are you ready for Coachella 2012? We are. Get your hip ready yall.